The Academy Toolkit
Curated books, tools & resources - delivered to your door
TOOLKIT SPONSOR & PARTNERSHIP PACKAGES
Upcoming Toolkit Shipments
Our very first Academy Toolkit is scheduled for distribution in February 2026.
For this Toolkit, we are currently seeking:
> One Not for Profit
> One Impact Sponsor
> Five Value Partners
Become an Exclusive Impact Sponsor
What is an Impact Sponsor
Our Top Tier Sponsorship Level
Every quarter we give one business the opportunity to be our prominant, top-tier sponsor. It’s an exciting opportunity to have your business seen far and wide, both online and within the Toolkit boxes that are posted out to subscribers.
Keep reading below to find out why you should become an Impact Sponsor for one of our upcoming Toolkit campaigns.
Why Become a Sponsor
Exclusivity
We only allow one Impact Sponsor per Toolkit. To become an Impact Sponsor you must submit your registration of interest.
(Registration of Interest does not guarantee acceptance as an Impact Sponsor).
Impact Sponsors receives prime promotion during the quarter leading up to their Toolkit Shipment, and the quarter following.
As the exclusive sponsor, your brand will be heavily featured promoted along with your sponsored Toolkit. Promotions begin as soon as the Toolkit promotions commence, and continue until 3 months post shipment, giving you a total of approximately 6 months of premium visibility!
Impact Sponsor Inclusions
- Brand share on all Toolkit marketing
- 500 + Value
Your logo and branding featured on launch campaigns, social media, and the Toolkit sales page
(For the duration of your sponsored Toolkit window)
- Dedicated promotion inside every Toolkit
- 500 + Value
A double-sided postcard with the your branding on one side, and Eye Dropper Academy branding on the other
- Include one promotional value item
- 200 + Value
Include a promotional value item of your choice in every Toolkit.
- Feature intervew video
- 800 + Value
A professionally produced video interview about you and your business that will be promoted across Eye Dropper Academy channels
(And yours to keep for your own marketing purposes)
- Behind the scenes video
- 800 + Value
A co-branded video showcasing the packing and launch process, highlighting your role as sponsor, as well as capturing a bit more about you and your business, promoted across Eye Dropper Academy channels
(And yours to keep for your own marketing purposes)
- 10% Profit share on sales
- 400 (approximate profit per 100 Toolkits sold)
Receive a share in the profits from the sale of all Toolkits for your allocated Toolkit campaign
Benefits of Sponsorship
- High Visibility
Physical and digital brand exposure across multiple channels
- Direct, Targeted Reach
Direct access to business owners and entrepreneurs around the world
- Credibility Boost
Align with a trusted education platform supporting business growth
- Longevity
Your promotional videos will continue delivering value beyond the Toolkit’s release
The Investment
AUD$3,000
This one-time investment is used to:
- Offset the setup and distribution costs associated with One Toolkit Campaign
- Help us keep subscription prices low and value high, maximising uptake, engagement and ongoing learning to the business community
Registration of Interest
Impact Sponsor Registration of Interest
We can only have one Impact Sponsor per Toolkit which requires us to review all expressions of interest and find a sponsor who is the best match each campaign.
Complete this form to express your interest in becoming an Impact Sponsor for the Academy Toolkit.
Become a Value Partner
What is a Value Partner?
Be Seen and Promote Your Brand
Every quarter we give around 5 business the opportunity to be our value partners. These are businesses who will add value to our Toolkits, and in exchange, we’ll promote your business and boost your brands visibility and reputation.
Keep reading below to find out why you should become a Value Partner for one of our upcoming Toolkit campaigns.
Why Become a Partner
Visibility & Credibility
Being a Value Partner gives your business the opportunity to get directly into the hands of motivated business owners, entrepreneurs, and changemakers. We have a limit on the number of Value Partners accepted for each Toolkit, ensuring every succesful partner is the best fit.
Each Toolkit includes a limited number of Value Partner contributions. We carefully select Value Partners to ensure alignment with our audience and maintain high-value experiences for Toolkit recipients. This ensures your product or service stands out without being lost in clutter, whilst ensuring maximum value for subscribers.
Value Partner Inclusions
- Physical product placement in Toolkit
- 200+ Value
Supply one physical promotional product to be included in the Toolkit box that will be distributed to business professionals
- Digital product promotion
- 200+ Value
Supply information and a link / QR code to one digital product or promotion
- Brand promotion
- 400+ Value
Your brand will be promoted across our socials, website and mailing lists during your allocated Toolkit campaigns promotion window
- Video submission promotion
- 500+ Value
Capture a ‘selfie’ video talking about your involvement with the Academy Toolkit, and promoting your business
We’ll share your video across our online channels to bring even more recognition and visibility to your business
- 5% Profit share on Toolkit sales
- 400 (approximate profit per 100 Toolkits sold)
Receive a share in the profits from the sale of all Toolkits for your allocated Toolkit campaign
*Profit share is only available to Academy Experts*
Value Partner Benefits
- Direct, Targeted Reach
Direct access to business owners and entrepreneurs around the world
- Memorable Impact
Physical product placement creates stronger recall than digital-only ads
- Credibility Boost
Align your brand with Eye Dropper Academy and a high-value education product
- Extended Visibility
Benefit from Toolkit promotions before, during, and after distribution
- Affordable Exposure
High-impact, low-cost way to connect with a highly targeted audience
The Investment
AUD$250
This one-time investment is used to:
- Cover the setup costs associated with Toolkit box assembly (preparation and integration of your promtional product within the box)
- Marketing your brand throughout your allocated Toolkit campaign window
Registration of Interest
Value Partner Registration of Interest
We only allow a maximum of five Value Partners per Toolkit which requires us to review all expressions of interest and ensure the best combination of Value Partners are grouped together each quarter.
Complete this form to express your interest in becoming a Value Partner for the Academy Toolkit.
Frequently Asked Questions...
What is a Toolbox Campaign Window?
Each Toolkit ‘shipment’ is called a campaign. Each campaign has an allocated ‘window of time’ (aka the Campaign Window).
When you become and Impact Sponsor or Value Partner, some of your inclusions will happen during your allocated Toolkit’s Campaign Window. This window of time will be for a minimum of 1 month prior to the shipment date, and 1 month after the shipment date of your allocated Toolkit Campaign.
How many sponsors will there be?
Every Toolkit Campaign is assigned one Impact Sponsor.
We limit it to one sponsor to ensure that the chosen sponsor receives maximum visibility and promotional benefits throughout their Campaign Window, without needing to compete for ‘air time’ with any other sponsors.
How many partners will there be?
Every Toolkit Campaign is assigned up to five value partners.
The number of approved value partners will depend on they promotional / value product each partner will be contributing to their Toolkit campaign. We want to ensure the theme, size, weight and general contents of each Toolkit is controlled to ensure subscribers are getting the best experience and that we’re meeting and exceeding their expectations.
We don’t want a cluttered Toolkit, and we don’t want similar or overlapping products and offers within one campaign.
What sort of products / services do sponsors / partners contribute?
Where possible, we encourage you to find a product or service that will assist the subscribers in their personal or business growth journey.
It could be something to help with health / wellness / mindset – such as a healthy food sample (something that is non-perishable and safe to transport by post). You could include a promotional stationary item such as a pen and notebook.
The important thing to remember is that your contribution needs to add real, tangible value.
How is the profit share calculated?
The profit share amount that sponsors and partners receive varies with every Tooklit Campaign.
Each Toolkit Campaign will have a different production cost (dependant on the sourced feature book, the cost of various products and additions to the Toolkit, etc). Therefore, the profit for each campaign will vary depending on the costs.
At the end of each Toolkit Campaign, we will be able to calculate the exact profit per Toolkit, multiplied by the number of Toolkits sold in that Campaign.
Sponsors and partners will then be notified of their respective profit share amounts, which will then be transferred to their nominated bank accounts.
Can you be a sponsor / partner for multiple campaigns?
For every Toolkit Campaign, the Impact Sponsor and Value Partners are seleted based on the theme for that campaign, as well as factoring in the mix of products and offerings from other sponsors / value partners.
Ideally we’d love to ensure a broad mix of products and services are offered throughout the year and that everyone gets an opportunity to contribute.
You’re welcome to register to be a sponsor / partner for multiple Toolkit Campaigns, however we can’t guarantee you will be approved.
