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BUSINESS GROWTH ACADEMY

GROW YOUR BUSINESS WITH INTENT

The Framework to Guide Your Growth Journey

Introducing The Hierarchy of Sustainable Success

Every course, event, expert and tool at Eye Dropper Academy exists to support one thing: your ability to create sustainable success. The Hierarchy of Sustainable Success is the framework behind it all.

Foundational layers that support optimal business growth

The Hierarchy of Sustainable Success

Sustainable success isn’t one big breakthrough. It’s built in layers, with each layer surrounding and supporting the one inside it. Education is the foundation  that supports every other layer.
 
Each layer leads towards the centre of the target — Contribution — where the goals and vision of your journey become meaningful impact. This is where your efforts create outcomes, made possible by the behaviours and structures that have supported your journey from the beginning.
Hierarchy of Sustainable Success target diagram - Education, Community, Relationships, Recognition - Contribution as nested effort priority levels

The basics behind the Hierarchy of Sustainable Success

Five levels, in the right proportion, at the right time

Hierarchy of Sustainable Success pyramid for buysiness growth showing five levels from Education at the base to Contribution at the top

Many businesses know what they need to do in order to grow their business.  But if they’re doing things in the wrong order, or at the wrong time, or putting too much emphasis on the wrong activities, it’s wasted time and stunts the growth of the business. 

Some businesses know they need help, they may be confused about which direction will be most beneficial.  But how do you work out what the right direction looks like? 

The Hierarchy of Sustainable Success is a framework that helps you to assess your current focus, priorities and activities, and determine if  there are any gaps in your roadmap, or perhaps an imbalance of priorities.

Start at the base. Build to the top.

The pyramid shows the order: build your foundation first, then let each
level support the next. 

The target shows the relationship: every level you strengthen doesn’t disappear once you move on — Education still surrounds you, Community still surrounds you, all the way to the centre.
 
You don’t leave levels behind. You build on them.
 
The result is a business growth system that continues to support your progress, even when individual activities, relationships or opportunities change over time.
 
This is Sustainable Success.
Michelle Forte Copyright The Hierarchy of Sustainable Success - diagram for business growth framework

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Level 1 - Education

Education and continuous learning are required at every step of the business growth journey - they're essential for sustainable business growth and success

The foundation. Building the knowledge, skills and understanding that help you make better decisions and take better action.

Level 2 - Community

Building your community creates new opportunities for business growth

Community creates the environment for growth. The groups, networks and communities you participate in expose you to new ideas, opportunities, perspectives and people — expanding what’s possible beyond what you can achieve alone.

Find out how your current community involvement supports your ability to acheive sustainable success

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Level 3 - Relationships

Building strong business relationships and connections enhances collaboration and invites new opportunities

Not just being in a room with people — Relationships are about building real trust and connection with the specific people most likely to influence your progress.

Connect with experts and begin building relationships to support your business vision

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Find online and local events to broaden your connections and visibility

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Level 4 - Recognition

Giving and receiving recognition enhances your visibility and builds reputation, trust and rapport

Recognition is given and received through the reputation, credibility and visibility you build over time. Recognition grows when people know who you are, understand the value you bring and trust you for it.

Implement a feedback and review system within your client journey to encourage meaningful communication and recognition

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Explore the Business Growth Hub to find new ways of bringing recognition into your journey to success

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Level 5 - Contribution

Reaching a point of continuous contribution is evidence of sustainable success in motion.

This is where everything else has been leading — using what you’ve learned, the communities you’re part of, the relationships you’ve built and the recognition you’ve earned to create meaningful impact beyond yourself.

This is where the meaningful impact of your goals and vision is brought to life!

Find out how the Business Growth Hub can support your journey to sustainable success

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Terms & Conditions – Expert Contributors

Effective as at 15 April 2025.

These Terms & Conditions (“Terms”) govern the participation of Expert Contributors and their associated businesses (“you”, “your”) in the Eye Dropper Academy platform (“we”, “our”, “the Academy”). By registering as an Expert Contributor, you agree to be bound by these Terms.

1. Eligibility and Representation

1.1 You must be over 18 years of age and have the authority to represent your business.

1.2 You confirm that all information provided to us is accurate, up to date, and not misleading in any way.

1.3 By submitting a profile or course content, you warrant that you have the right to use and publish all material provided, including text, logos, and media.

2. Independent Relationship

2.1 You acknowledge that your listing and participation on the Eye Dropper Academy platform does not constitute employment, partnership, agency, or joint venture with Eye Dropper Academy.

2.2 Any business dealings, services, or relationships established as a result of visibility or interaction through Eye Dropper Academy are entirely independent of the Academy. We are not a party to, nor liable for, any agreements or outcomes that result from such dealings.

3. Content and Conduct

3.1 You are responsible for ensuring that any content you submit (including course material, profile information, and business information) complies with Australian law and does not infringe on intellectual property rights or contain defamatory, discriminatory, or offensive material.

3.2 You must not use the platform to engage in or promote illegal or unethical activity.

3.3 We reserve the right to moderate, edit, or remove any content submitted, at our sole discretion.

4. Liability and Indemnity

4.1 Eye Dropper Academy makes no guarantees regarding the exposure, engagement, or success resulting from your listing.

4.2 To the maximum extent permitted under Australian law:

  • We accept no responsibility or liability for any direct, indirect, incidental, or consequential loss or damage arising from your participation.

  • You participate in the platform entirely at your own risk.

4.3 You agree to indemnify and hold harmless Eye Dropper Academy, its directors, employees, contractors, and affiliates from any claim, demand, or liability (including legal fees) arising out of:

  • Your breach of these Terms

  • Your participation in the platform

  • Any business dealings or disputes with third parties connected through the platform

4.4 In the event of a dispute, claim, or legal proceeding involving your participation in the Academy, you agree to be solely responsible for all related legal fees, costs, and expenses incurred by you or by us as a result of your actions.

5. Termination and Withdrawal

5.1 We reserve the right to suspend or permanently remove your account, expert profile, and any associated listings at any time, without prior notice and without the need to provide a reason.

5.2 If your access is removed, you will no longer be visible on the platform and will not be entitled to any form of refund or compensation.

5.3 You may withdraw your participation as an Expert Contributor by providing a minimum of 14 days’ written notice. During this time, your listing will remain live unless we choose to remove it sooner.

6. Intellectual Property

6.1 You retain ownership of your own intellectual property provided to the Academy, but grant us a non-exclusive, royalty-free licence to use, publish, and display your content on our platform and in promotional materials.

6.2 You may request content removal at any time in writing. We will endeavour to remove content within a reasonable timeframe.

7. Changes to Terms

7.1 We may update these Terms at any time. Continued use of the platform following any changes constitutes your acceptance of the revised Terms.

8. Governing Law

These Terms are governed by the laws of South Australia and the Commonwealth of Australia. Any disputes shall be subject to the jurisdiction of the courts of South Australia.

These Terms & Conditions are current as at 15 April 2025 and are subject to change without notice.

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